Project Type
Guidebook Development

Role
Art Director / Illustrator

Skills
Ideation, Conceptualisation, Print Design,
Design Execution, Editorial Design, 
Graphic Illustration, Infographic Design

Adrian, an 8-year-old boy with ADHD, was developed as a relatable illustrated character to guide readers through the parenting journey. His presence makes the guide approachable and empathetic, offering parents practical coping strategies for everyday situations as well as clear answers to common questions about ADHD. 

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To further enhance readability, infographic design was used to highlight key information, making the layout visually engaging and easier to understand. This combination of storytelling and design transforms a complex subject into an accessible resource, giving parents the confidence to support their child.